Thanks to the skeletal walls, the sun easily filters through and illuminates the entire FEIT store in downtown New York. JordanaMaisie Design Studio designs the shop mainly in matte birch plywood
Shoe shop in New York. Birch interiors finished by carpenters on site
JordanaMaisie Design Studio creates a birch wood shoe shop for FEIT, with unique furniture made by carpenters on site, with sloping geometries and skeletal walls that make the spaces brighter and more dynamic
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The design studio opts for unique furnishings, entrusted to carpenters who work on site. The presence of mirrors inside the shop mixes up the real dimensions. The checkout is polygonal and multidirectional, fluorescent luminaires distinguish the service areas from the dressing rooms
The large window allows passers-by to notice the shop and especially the goods: thanks to the use of white plywood perches, the shoes can stand out and therefore be more easily noticed
Gallery
Photography: Naho Kubota e Ben Pogue